Innovation in History

The technology behind tires

Goodyear has over 100 years of innovative technology and design, and every Goodyear tire you purchase carries advanced technology and can provide you with the most ideal driving experience. Please click on the details to see which tire products each of our technological advancements and their specific features are presented on.

Mixed grip performance

The three-dimensional pattern block design on the tire surface can automatically expand during braking, increasing the tire's contact area with the ground.

Strong braking power

The overlapping carcass structure of the curtain fabric helps to increase the torsional stiffness of the brake shaft, providing stronger braking power.

Reliable wetland land grabbing

Using racing tire formula technology to provide * grip performance on wet and slippery roads. The automatic brake design is mainly applied in the second generation of Goodyear asymmetric pattern.

Protection with five times the strength of steel

Built in bulletproof vest material on the tread (DuPont TM Kevlar) ®）， Five times stronger than steel, capable of handling road potholes and impacts with ease, providing double safety protection

Fuel efficiency can be improved by 4% *, and service life can be extended by 15%*

Advanced fuel-efficient tread formula reduces tire rolling resistance, allowing for longer mileage with less fuel.

Wetland land grabbing design

The large pattern blocks bite the edges, widen the tire groove design, and increase the tire contact area during braking. Innovate polymer silicone materials to make molecular bonding tighter and enhance tire grip.

The wetland land grabbing design is mainly applied in the Goodyear Assurance TripleMax ride.

Innovative tread pattern design

Reduce the frequency of the sound generated by tire grounding to an inaudible level, providing you with silent driving experience.

Advanced 'shock-absorbing cushion' and uniform grounding imprint

We provide you with comfort in any road condition.

Goodyear Innovative Technology

The key to silent armor technology lies in the armor layer beneath the tire crown. The super shock-absorbing layer in the middle of the tire crown and belt helps absorb noise and vibration, providing a safe and comfortable driving experience for car owners.